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BMW X3 and BMW I4e
Campaign & Strategy Director
Target: Los Angeles DMA, Spanish Speakers, Car intenders, A25-54 Recording Location: Malibu, CA
This campaign highlights the BMW X3's luxury and versatility and the BMW i4 eDrive's sleek, eco-friendly design for Spanish speakers in Southern California. Featuring bilingual content and relatable influencer Jaime Gabaldoni, it emphasizes style and technology.
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